Careers

Marketing Manager

About ProcessUnity

ProcessUnity, a leading provider of cloud-based risk and compliance management solutions, is looking for a marketing programs manager to generate pipeline for our expanding sales and business development teams. You will be joining a small team that moves fast and wears many hats. This position will play a significant role in driving the growth of our newly launched cybersecurity product and shaping our company’s future.

Do you have a track record of successfully managing and driving campaigns in a high-growth SaaS organization? Then we want to talk with you. Here is what we are looking for in a team member. 

You know how to generate leads and pipeline. 

You know the difference between an MCI and an SQL and you get excited each quarter when the team hits its quarterly pipeline target. You can design a marketing program from the ground up, find new lead generation vehicles and reheat last year’s leads. You know your way around Salesforce.com, Marketo (or equivalent) and other key technologies in the MarTech stack. You can organize and host a webinar, generate great content, and write/edit good email copy. Finally, you can juggle relationships with multiple vendors and manage a budget.  

You’re an excellent communicator. 

From executive-level reporting to sales enablement sessions, you’ll need to showcase your results and make sure the sales development and inside sales teams are ready to follow up on your programs. The ideal candidate will be able to deliver quality content and make existing content better. You can translate techno-speak into something everyone understands.  

You are ready to learn/do more. 

At a high-growth company like ProcessUnity, every day is different. The ideal candidate is excited about change. This is a great opportunity to round out your marketing skills and contribute to many key marketing programs – including digital/email marketing, inbound marketing/search engine optimization, lead generation, ABM, events and more.  

Job Description: 

  • Plan and execute end-to-end demand generation programs, which include, but are not limited to, webinars, emails, nurtures, events, content syndication, etc. 
  • Develop and execute innovative, multi-channel campaigns to drive MQLs and sales pipeline, while closely monitoring conversion rates and optimizing campaigns at each stage. 
  • Monitor and report on campaign performance with granular tracking across relevant KPIs, including but not limited to impressions, clicks, downloads, leads, pipeline, and revenue. 
  • Own and manage goals and budget for lead generation programs, and track campaign performance. 
  • Maintain calendar of all demand generation campaigns/programs, tactics, budgets, and metrics to optimize awareness and lead generation efforts. 

What skills should you bring? 

  • 3-5+ years of experience in a demand generation role for a B2B tech company; either on the campaign side or field marketing. 
  • Successful track record of using data to make decisions that improve campaign performance 
  • Excellent project management skills with an ability to prioritize independently 
  • Experience working with Marketing Automation, CRM and Sales tools (Marketo, Salesforce, SalesLoft) 
  • Ability to work effectively in a fast-paced and ever-changing environment with tight deadlines. 
  • A ‘get it done’ attitude; resourceful and creative 
  • Must be willing to travel occasionally 

Who we are?  

The Boston Globe named ProcessUnity a Top Place to Work for 2021. Top Places to Work recognizes the most admired workplaces in the state voted on by the people who know them best—their employees. The survey measures employee opinions about their company’s direction, execution, connection, management, work, pay and benefits, and engagement.   

In addition, ProcessUnity is positioned by Gartner in the Leaders quadrant of the Magic Quadrant for IT Vendor Risk Management Tools. Learn more about us at www.processunity.com. 

What we offer: 

  • Attractive compensation model 
  • Paid time off and holidays 
  • Flexibility, good work-life balance in a positive working climate 
  • Day of Giving  
  • Retirement 401(k) with employer match  
  • Comprehensive medical, dental, and vision coverage 
  • Flexible Spending Account – healthcare and dependent care 
  • Health Savings Account – high deductible medical plan 
  • And so much more! 
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